About Us


About Smart

Smart Axiata Co., Ltd. is Cambodia's second largest mobile telecommunications company serving over 7.5 million subscribers under the 'Smart' brand. Smart Axiata is part of Axiata Group Berhad, one of the largest telecommunications groups in Asia with over 260 million customers.

In January 2014, Smart launched its 4G LTE network and became the first mobile operator in Cambodia to provide true 4G services. 4G LTE powered by Smart, the fastest mobile Internet in Cambodia, is available in all 25 provinces.

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Smart also provides 2G, 2.5G, 3G and 3.75G mobile services, supporting the very latest in multimedia and mobile Internet services as well as international roaming across more than 190 countries. Its extensive nationwide network coverage stretches over all 25 provinces of Cambodia, covering more than 98% of the population.

Through its partnership with Apple, Smart is the one and only telecom operator partner of Apple in Cambodia being able to offer iPhone’s and iPad’s. Smart moreover is the exclusive partner of Universal Music in Cambodia.

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Smart Axiata has been awarded as Asia Pacific Emerging Market Telecom Service Provider of the Year 2015 by Frost & Sullivan.

The company's workforce consists of more than 900 people including local and foreign experts. Smart is committed to its customers, employees and the people of Cambodia in delivering its promise of improving their lives. "Live. Life. Be Smart.”

1. Background

Smart Axiata Company Limited became a subsidiary of Axiata Group Berhad (Axiata) after it entered into a strategic merger with Hello Axiata Company Limited which was completed in February 2013.  The merger has resulted in the creation of the second largest mobile telecommunications company in Cambodia with more than five million subscribers.

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It operates 2G, 2.5G, 3G, 3.75G mobile services, supporting the very latest in multimedia and mobile internet services as well as international roaming across more than 147 countries. Its extensive nationwide network coverage is available in all 24 provinces in Cambodia. The company’s workforce consists of more than 700 people including local and foreign experts.

2. Our Mission

Our mission is to become one of Cambodia's leading mobile service providers. Using innovative products and services, we aim to provide our customers with a unique brand experience and maintain consistently high customer satisfaction level.

Keywords

Mobile Phone Operator, Smart, Internet Services Provider ,ISP, 3G, Sim 010Sim 093Sim 069Sim 070Sim 098Sim 086

3. Products & Services

Smart Axiata Co., Ltd.​ provides through its Smart brand the following products and services:
  • SIM cards including special numbers selection service
  • High quality mobile voice calls Short Messaging Service (SMS) & Multimedia Messaging Service (MMS)
  • GPRS and High Speed data access via EDGE technology

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  • A broad range of Value Added Services (VAS) including ring tones (Realtones), Caller ring Back Tones (Smart Tunes), pictures, games, chat, videos and others
  • Missed call alert service
  • International calls through VoIP and IDD
  • International roaming

4. Coverage

Smart operates its mobile telecommunication network using state of the art GSM/GPRS/EDGE technology on both GSM900 and GSM1800 frequency bands as well as 3.75G UMTS/HSPA+ under the brand name Smart with the number prefixes 010, 015, 016, 069, 070, 081, 086, 087, 093, 096 and 098. Smart’s 2G network and 3.75G network coverage stretches out nationwide to all 24 provinces in Cambodia.

5. Smart Store & Shops

Our Smart Store is an open and airy two-floor design completely dedicated to helping our customers get the most out of their new Smart life. As you browse around our bright and inspiring store, you will find that it is more than just a store. Inside you will find free Internet and gaming kiosks and a coffee shop where you can relax and take it all in.